Rob Drummond
Author Archives: Rob Drummond
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Rob Drummond
January 11, 2019
Conversion Tracking Explained
The REAL ins and outs of conversion tracking, for Google Ads, Facebook ads, and other platforms.
– What conversion tracking really means
– Why all conversion numbers are relative not absolute
– Why attribution is changing (and what that even means)
– Whether to use Google tag manager
– How to get helpContinue reading
January 11, 2019
- in Retargeting by Rob Drummond
What Is Remarketing?
Rob and Jonathan talk about the realities of marketing in 2019 and beyond.Continue reading